Messaging today has emerged as a convenient and necessary two-way communication channel for businesses to serve their customers. This is why there is a lot of fuss about the WhatsApp Business API.
Businesses worldwide with a global customer base and those looking to scale are excited about the potential of the WhatsApp platform for good reason — the messaging app provides businesses with the ability to connect and engage customers in a casual, and personalized manner. The API also allows businesses to have real-time conversations with their customers and build great relationships if utilized properly.
According to a survey, 80% of consumers are more likely to purchase from a brand that provides personalized experiences on their preferred channel. They would rather message a business than call a customer service department.
Growing businesses have already adopted SMS messaging or integrated SMS API into their web or mobile applications to engage with their customer base. The advent of smartphones and the internet, however, has seen customers moving from SMS to WhatsApp, hence the fuss about moving customer engagement to the messaging app — considering also, the fact that WhatsApp, based on the number of active users, is the world’s #1 messaging app, its presence has turned into a must-have priority for businesses.
With an instant messaging application like WhatsApp for business messaging, brands can expand their reach, improve message deliverability rate, have more secure conversations, chat directly with customers, and achieve some of their critical business goals.
The Termii WhatsApp Advantage
There are diverse ways businesses can use WhatsApp to enhance customer communications. Termii enables this in a convenient and efficient way, making it possible for brands to improve their communications, heighten brand loyalty, and charge up engagement.
If you have got a global audience or want to interact with your customers on their most preferred channel, incorporating WhatsApp into your communication strategy is totally a no-brainer. Here’s why growing brands choose Termii as their WhatsApp Business Solution Provider:
- We help you provide an alternative channel to inform, engage and notify your clients with timely alerts using our cross-channel engagement tool, Switch.
- We help you ensure you are consistent with your communications. Our Whatsapp platform makes it easy for you to verify customer transactions using Templates APIs, and also build chatbots that cover every form of dialogue with your customers.
- Our API documentation and quick-starts are pretty simple and covered with code samples in your favorite languages and lets you easily integrate WhatsApp Business API into your existing system(s).
- We provide 24/7 hands-on technical support in real-time via specifically designated Whatsapp support groups. You can also join our growing developer community.
Set Templates for Personalized Service Notifications and One-Time-Passwords With Termii
By integrating the WhatsApp API with Termii, there’s the opportunity for businesses to share richer communication messages, send out personalized service notifications, send secure one-time passwords (OTP) to existing customers on WhatsApp, and more. The WhatsApp Business API can undoubtedly be a game-changer for growing businesses to have a competitive edge.
Secondly, if you are going to thrive in this digital messaging sphere, one communication channel is not enough. Our solution enables you to switch between channels — you can use WhatsApp alongside other customer communication channels (SMS & Voice) so you can deliver an easy-flowing customer experience.
You can easily integrate our WhatsApp Business API into your existing system. Use it in combination with SMS as a failsafe channel, and other features, such as campaign API, to deliver a truly personal and outstanding customer experience that’s customized to your business.
Ready to get started? Read more on our tips for optimizing the WhatsApp Chatbots, check out our documentation, or schedule a demo with one of our experts to learn more about Termii’s comprehensive messaging services.